Cultural Sensitivity Training Will Take Your Business To Great Heights
Written By: Global Arena on Jul 26, 2012
Cultural Sensitivity Training Will Take Your Business To Great Heights
Globalization has greatly impacted on how business is done today. Organizations and employees have to keep adjusting so that they can deal with clients, colleagues or suppliers from other countries through telephone, video conference, email or face to face. The development of the economy of the world combined with the advances in communications and transport technology have brought about people from different cultures, nations, backgrounds and languages meeting, doing business and communicating.
Any business that has gone international has at some point in time dealt with foreign customers, colleagues or clients. The international stage of business offers many opportunities for a business to grow and harness great potential. Few years ago companies from the west had little competition as there were no rival industrialized nations. Today, Asia now dominates part of the market and some companies from the west are now feeling the effect of lack of cultural sensitivity trainings.
Cultural sensitivity training will help take your business to greater heights. The following concerns will be addressed by this training in your business and eventually lead to improved services your customers will receive from the employees:
Language barriers. This training will not help your employees understand or speak foreign languages but will help them have patience with customers or clients that may not have a good grasp of their language. Giving international customers the best customer service will make you win them for life.
Customer Harassment. This training will enhance proper handling of customers and even employees relationships. Failure to conduct such training will not only cost you a customer but also warrant you or your business a lawsuit. All employees should have good grasp of cultural sensitivity to help curb and eliminate complaints due to harassment
Gender issues. Irrespective of the sex of a customer, equal treatment should be provided. Some employees might treat men and women unequal and yet all of them contribute revenue to your business. Cultural sensitivity training will help employees interact appropriately with customers of the opposite sex.
In conclusion, the current market calls for proper customer service. The customer is the boss of your business and should be treated well. Cultural sensitivity training is the way to go to help improve customer service. In any way, all your customers deserve the best customer service!